Published in IoT

Woz worries about Apple Watch

by on17 March 2016

Too many options

Apple cofounder and the bloke who did all the inventing Steve Wozniak is a little concerned over how many Apple Watch options there are during an "Ask Me Anything" interview on Reddit.

Wozniak said that he "worries a little bit" about the Apple Watch, even if he thinks it is a nice bit of kit.

Woz said:

"I worry a little bit about — I mean I love my Apple Watch, but — it's taken us into a jewelry market where you're going to buy a watch between $500 (£349) or $1100 (£769) based on how important you think you are as a person. The only difference is the band in all those watches. Twenty watches from $500 (£349) to $1100 (769). The band's the only difference? Well this isn't the company that Apple was originally, or the company that really changed the world a lot. So it might be moving, but you've got to follow, you know. You've got to follow the paths of where the markets are."

Woz is right to be worried Apple Watch sales have been pants and really only sold to the hard core Apple fans who would spend $500 on a dog turd if it had a Apple label on it.

Fortunately there are a lot of those sorts of fans. Apple shipped just 4.1 million Apple Watches. But the figure was considerably lower than most of the Tame Apple Press thought.

Last modified on 17 March 2016
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