It looks nice, has a great spec and the only thing that could finish it would be a high-price tag could ruin it.
It is a 5.2 or 5.5-inch (1,920 x 1,080 pixels) with Full HD AMOLED display, a Snapdragon 820 64-bit Quad-Core processor with Adreno 530 GPU and 6 GB LPDDR4 RAM with 64 GB storage / 4 GB LPDDR4 RAM with 32 GB storage.
It has Android 6.0.1 Marshmallow with Oxygen OS, Dual SIM, 16 MP rear camera with dual-tone LED flash, OIS, 4K video recording and an 8 MP front-facing camera.
It has a Fingerprint scanner, 4G LTE with VoLTE, WiFi 802.11 a/b/g/n/ac dual-band (MIMO), Bluetooth 4.2, GPS, NFC, and USB Type-C connector. There is a 3,450 mAh battery.
More official details are expected in the next day or so and then we will know what the mark up is and if this product has legs.