Published in Graphics

AMD has next generation graphics for 2014

by on18 February 2013

No sign of exiting the market

It looks like AMD has changed its mind about 8000 series graphics, part of the Solar System range of products are slowly showing up in the market.

We got an idea that at some point in the latter part of 2013 there will be some new Sea Islands based graphics line from AMD. What we refer to as the HD 8000 series will come at some point, but AMD can actually end up branding some of these new parts as HD 7000 series products as well.

We were more interested in the big picture, when and whether we will see an entirely new generation in 2014, let’s call it 9000 series for now. Multiple sources have told us that AMD will stick with discrete graphics for the foreseeable future. In 2014, we should see the new HSA generation as well as a steady roadmap for the future beyond 2014.

Remember, AMD still makes quite a bit of money on graphics. It doesn't makes a lot, but it doesn't build GPUs at a loss either. Its graphics integrated in CPUs, APUs if you will, also help AMD sell more cores and this is why AMD will stick with making new graphics cores in the future. Technology developed for high-end discrete graphics will trickle down to APUs over time.

Winning all three consoles, including the already launched Nintendo Wii U as well as the soon to launch Xbox 720 (next) and Playstation, 4 will definitely help AMD to perform even better in the future and build closer relations with developers.

Nvidia will have someone to fight in this market and AMD will continue to make discrete graphics cards, as well as notebook chips. Both companies will fight for as much market share as they possibly can and analysts who claim either of them is about to ditch the discrete market are dead wrong.

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