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Logitech buys Blue Microphones

by on31 July 2018


$117 million

Logitech has written a $117 million cheque for Blue Microphones.

The company known for USB condenser microphones, such as the Snowball and Yeti, will join Logitech's existing portfolio of brands.

Blue flogs microphones which are worth between $60 to $4,000 (for studio-grade hardware), and they're used by podcasters, musicians, and any other consumers who need higher-fidelity audio than what they get from the built-in microphones on their devices.

Logitech wants to make sure Blue's devices become just as essential as its own wireless keyboards and mice.

Writing in its bog, the company said: "For Logitech, this is a new space. But, at the same time, it's not at all. Gamers are already using our Logitech G webcams to stream. People are video calling with friends and family thanks to Logitech every day. And in business, our audio and video know-how is apparent every time a video meeting takes place at the office. Joining up with Blue and their microphone lines is a logical adjacent opportunity with great synergies."

It is important to have a company with synergies otherwise you spend a lot of time cleaning up after it.

Last modified on 31 July 2018
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