Published in AI

AMD plans to one-up Chipzilla on AI

by on27 May 2024

Abandoning Rzyen naming convention

The Dark Satanic Rumour Mill has manufactured a hell-on-earth yarn, claiming AMD is poised to revamp its mobile processor branding strategy, emphasising its AI features to show up Intel.

A leaker known as Golden Pig mentioned on the Bilibili forums that AMD is reportedly abandoning its current Ryzen naming convention for its forthcoming Zen 5 mobile processors.

Golden Pig claims the new branding is "Ryzen AI" followed by a 300-series numeral.

Golden Pig's report indicates that AMD has decided to advance to the 300-series, aiming to surpass Intel's “inferior” 200-series numeration for their upcoming Lunar Lake/Arrow Lake processors.

AMD will accentuate the integration of a Neural Processing Unit (NPU) within these chips, a crucial element for Microsoft’s new Copilot+ AI PCs.

Gizmochina further notes that the "Ryzen AI" label would, assuming these leaks are accurate, encompass AMD’s full mobile processor range featuring their XDNA NPU technology, including Strix Point, the codename for AMD’s next-gen mainstream Ryzen mobile processors succeeding the Ryzen 8040 series.

Strix Point is projected to incorporate Zen 5 CPU architecture, RDNA 3.5 graphics, and an XDNA2 NPU with approximately 30 TOPS of performance. Strix Halo, the codename for AMD’s high-performance mobile APU designed to vie with Apple’s M3/M4 processors, might also be included under the "Ryzen AI" designation.

Earlier this month, a host of PC manufacturers announced Copilot+ PCs, including Microsoft, HP, Asus, Lenovo, Samsung, and Dell. All of these notably offered Qualcomm chips.

Chipzilla recently confirmed that its Lunar Lake chips – the first to support all Copilot+ AI functionalities – will debut in Q3 2024. This chip is expected to feature over 80 new laptops from over 20 hardware partners.

Chipzilla affirmed its plans to distribute over 40 million AI PC chips this year, each equipped with an onboard neural processing unit for generative AI capabilities.

Last modified on 27 May 2024
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