Published in News

BBC thinks Alexa, Home and Siri bypass journo standards

by on05 November 2019

Call for transparency

BBC executive Mukul Devichand, who is heading up the corporation's AI efforts, said at a Huawei event in Paris that “smart” assistants like Google Home, Alexa and Apple Siri ran the risk of becoming content editors.

But these commercial mediators of news don't have the kind of editorial checks and balances public service broadcasts apply. 

Devichand said the BBC's aim isn't to compete with these kind of devices but to use the tech to provide a service to deliver unbiased content.

Commercial devices, he said, respond to questions people ask and give answers that they think they want.

He said that the BBC wants to create a conversation with people. The BBC is not trying to be a rival to Google Home, Alexa or Siri, he said.According to statistics a third of Americans and 26 percent of UK adults own smart speakers. East Asia will show a growth rate of 82.4 percent.

Devichand said that as many as 80 percent of people don't know of the BBC's cooperation with Amazon Alexa, introduced in 2017.

Last modified on 05 November 2019
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