Not a lot but some
Last modified on Wednesday, 23 September 2009 13:06
Microsoft seems to have clawed a bit of market share from
Google with its Bing search engine. According to data from US net measurement firm ComScore
Microsoft's share of the search market has grown from 8.9 per cent in July to
9.3 per cent in August. Google's share dipped slightly as a result.
While 9.3 per cent is not considered much by lay
observers, it is a significant increase for a new entrant, claim
analysts. It means that Google is no longer the immediate choice
for everyone. (No, but it is for 90 percent of people.sub.ed.)
It is not clear however how much Microsoft actually spent
on marketing to get this tiny ripple of growth. In fact it might have been cheaper to send $100 to each
new user as a bribe to get the to use the new search engine.
Google is already working on an update to its current
search engine called “Caffeine" which is still in testing.