Featured Articles

IHS teardown reveals Galaxy S5 BOM

IHS teardown reveals Galaxy S5 BOM

Research firm IHS got hold of Samsung’s new flagship smartphone and took it apart to the last bolt to figure out…

More...
Galaxy S5, HTC One M8 available selling well

Galaxy S5, HTC One M8 available selling well

Samsung’s Galaxy S5 has finally gone on sale and it can be yours for €699, which is quite a lot of…

More...
Intel lists Haswell refresh parts

Intel lists Haswell refresh parts

Intel has added a load of Haswell refresh parts to its official price list and there really aren’t any surprises to…

More...
Respawn confirms Titanfall DLC for May

Respawn confirms Titanfall DLC for May

During his appearance at PAX East panel and confirmed on Twitter, Titanfall developer Respawn confirmed that the first DLC pack for…

More...
KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 gained a lot of overclocking experience with the GTX 780 Hall of Fame (HOF), which we had a chance to…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 28 May 2009 11:16

Intel warns of Netbook cannibalisation

Written by Nick Farell

Image

Netbooks eat other PCs

 

The maker of chips and bits, Intel has warned of the dangers of Netbooks eating PCs. Christian Morales (no really), Intel's European sales chief has been talking about the “cannibalisation” of the PC market by smaller, and apparently hungry, netbooks.

He said that so far the pesky netbooks had eaten their way through about 20 per cent of European PC sales without even stopping for a dessert. Morale's said that Netbook sales were about 16 percent of all notebook sales globally, and a little higher in Western Europe.

In Britain and Italy they may account for as much as a quarter of all notebook sales, he said. However in those countries the reason might be that big telcos have been giving away netbooks with their DSL packages and many of the netbooks might simply be sales that would never have happened.

So what will stop this march of netbooks and their tendency to stick PCs in a pot and cook them? Morales thinks that  later this year when the "affordable" ultra-thin laptop category takes off,  they will start to eat the cannibals.

Intel's marketing chief, Sean Maloney, said that cannibalisation tends to affect low-end laptops based on Celeron processors so Atom's apparently eating Celeron. Intel is quite fine with this, as Atom needs the fibre apparently.


Last modified on Thursday, 28 May 2009 11:17

Nick Farell

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

To be able to post comments please log-in with Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments