Peter Shu, chairman of memory module maker Transcend Information expects the prices of SSDs are expected to decline another 20-30 per cent in 2014 after falling 30 per cent last year. Shu thinks that demand for 256GB SSDs will surge if their average price falls to below $100.
Transcend has increased its SSD shipments to 100,000 units a month. Industrial and consumer models each accounting for half of total shipments, Shu said. Meanwhile Transcend is seeing its share in the global flash memory card and flash drive segments continue to expand in 2014. A number of small-scale operators have died or withdrawn from the market, Shu said.
DRAM and NAND flash prices will continue to slowly fall in 2014 due to oversupply, Shu added.