Featured Articles

Nvidia officially launches the 8-inch Shield Tablet

Nvidia officially launches the 8-inch Shield Tablet

As expected and reported earlier, Nvidia has now officially announced its newest Shield device, the new 8-inch Shield Tablet. While the…

More...
Intel launches new mobile Haswell and Bay Trail parts

Intel launches new mobile Haswell and Bay Trail parts

Intel has introduced seven new Haswell mobile parts and four Bay Trail SoC chips, but most of them are merely clock…

More...
Aerocool Dead Silence reviewed

Aerocool Dead Silence reviewed

Aerocool is well known for its gamer cases with aggressive styling. However, the Dead Silence chassis offers consumers a new choice,…

More...
AMD SVP John Byrne named turnaround exec of the year

AMD SVP John Byrne named turnaround exec of the year

Director of AMD’s PR Chris Hook has tweeted and confirmed later in a conversation with Fudzilla that John Byrne, Senior Vice…

More...
AMD A8-7600 Kaveri APU reviewed

AMD A8-7600 Kaveri APU reviewed

Today we'll take a closer look at AMD's A8-7600 APU Kaveri APU, more specifically we'll examine the GPU performance you can…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 28 November 2013 09:57

Smartphone shipments going up

Written by Fudzilla staff

ASPs plunging

Smartphone shipments are expected to hit one billion units this year, according to research firm IDC.

This is 39 percent increase year-on-year, but average selling prices are expected to fall 12.8 percent, from $387 to $337. If the trend continues, the average smartphone sold next year could cost close to $300. By 2017 the price ASP should hit $265.

"The key driver behind smartphone volumes in the years ahead is the expected decrease in prices," said IDC research manager Ramon Llamas. "Particularly within emerging markets, where price sensitivity and elasticity are so important, prices will come down for smartphones to move beyond the urban elite and into the hands of mass market users."

What’s more, there’s not much of a slowdown. IDC expects smartphone shipments to keep growing at a compound annual growth rate of 18.4 percent, eventually hitting 1.7 billion units by 2017.

Oddly enough, ASPs in North America are expected to go up, not down. By 2017 the average smartphone sold in America or Canada will cost $567, but in Europe the ASP will hit $259. On the other hand, although Europe will end up with crappier phones, it will at least have universal healthcare. 

idc-phones-13

blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments