Featured Articles

Intel releases tiny 3G cell modem

Intel releases tiny 3G cell modem

Intel has released a 3G cellular modem with an integrated power amplifier that fits into a 300 mm2 footprint, claiming it…

More...
Braswell 14nm Atom slips to Q2 15

Braswell 14nm Atom slips to Q2 15

It's not all rosy in the house of Intel. It seems that upcoming Atom out-of-order cores might be giving this semiconductor…

More...
TSMC 16nm wafers coming in Q1 2015

TSMC 16nm wafers coming in Q1 2015

TSMC will start producing 16nm wafers in the first quarter of 2015. Sometime in the second quarter production should ramp up…

More...
Skylake-S LGA is 35W to 95W TDP part

Skylake-S LGA is 35W to 95W TDP part

Skylake-S is the ‘tock’ of the Haswell architecture and despite being delayed from the original plan, this desktop part is scheduled…

More...
Aerocool Dead Silence reviewed

Aerocool Dead Silence reviewed

Aerocool is well known for its gamer cases with aggressive styling. However, the Dead Silence chassis offers consumers a new choice,…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 10 August 2012 09:38

Consumers not sold on iPad mini

Written by Fudzilla staff



Many view it as pointless


Apple’s purported iPad mini has been the darling of the rumour mill for months and now a coupon outfit has released a rather interesting survey which seems to indicate that consumers are not going crazy over the baby iPad.

The survey, carried out by CouponCodes4u, revealed that most consumers would rather go for an iPhone 5 than an iPad mini. Almost 80 percent of 1873 people who participated in the survey said they would get the iPhone. An equal number described an iPad mini as “pointless,” as they already have a standard iPad.

This could prove a major issue for Apple. Google is virtually starting with a blank slate, pun intended, and for most consumers the Nexus 7 will be their first Android tablet, whereas Apple is basically a victim of its own success. A huge chunk of its consumer base already has 9.7-inch iPads, so getting them to go for a smaller version might not be as easy.

So, Apple’s traditional target audience seems to be covered already, so Cupertino will have to look somewhere else, i.e. it will have to steal some consumers away from Google and Amazon. However, this also means that the iPad mini would have to be competitively priced to take on the traditionally much cheaper Armdroid competition.

blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments