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Thursday, 31 March 2011 13:01

Motherboard prices shoot up

Written by Nick Farell
y_globe

Earthquakes and other doom
Motherboard prices are to go up for the second time this year, with manufacturers citing supply shortages due to the Japanese Earthquake.

According to Digitimes, prices are likely to go up again in April as the earthquake damaged the facilities of several upstream component makers. With the Japanese browning out the power in the situation is expected to get worse. It claims that the upstream supply chain is expected to suffer from a serious shortage, causing the downstream IT industry to face rising component prices and affecting their prices in retail channels.

Several raw materials and components are already seeing price fluctuations and prices should see a more obvious increase starting in April. Motherboard prices are also likely to rise in May. Price rises of three to eight per cent are expected.

However motherboard prices were already rising due to shortages of labor in China and rising raw material prices.
Asustek and Gigabyte had pushed their motherboard prices by about five to 10 per cent. Consumers didn't notice because the prices of some components fell during the same period which meant that the unit cost of PCs stayed the same. The second wave of price rises will almost certainly be felt.

More here.


Nick Farell

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Comments  

 
+18 #1 Zone 2011-03-31 14:26
oh better stop donating money to Japan, gotta save up for a future new motherboard...wait
 
 
+7 #2 BernardP 2011-03-31 19:59
Raising prices doesn't increase component availability. What it does is allow manufacturers to make more money out of a lesser number of components.
 
 
+3 #3 genetix 2011-03-31 21:38
Heh, first sign of HD raising up prices was 'ok', but after I though it more and more did seen the clear opportunity here.

I mean raise the prices up on everything was on sight and it didn't even need to be in Japan as long manufacturer has something in Japan. This is one good example of this. They have absolutely no basis to raise these prices. This is a good PR movement and loads or horse shit.
 
 
-2 #4 deadspeedv 2011-03-31 22:25
The 2012 doom is coming up soon. Prices are sure to increase :P
 
 
+1 #5 thomasg 2011-04-01 03:27
Quoting BernardP:
Raising prices doesn't increase component availability. What it does is allow manufacturers to make more money out of a lesser number of components.

It's simple supply and demand. When prices go up, demand falls. Less people will buy them but those that are willing to pay extra will still. There's less of a shortage, because there's less people willing to pay the higher price.
 
 
+1 #6 Bl0bb3r 2011-04-01 15:19
People thomasg, but when it comes to businesses they will have to pay.
 

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