Error
  • JUser::_load: Unable to load user with id: 67

Featured Articles

Analysts expect ARM to do well next year

Analysts expect ARM to do well next year

British chip designer ARM could cash in on the mobile industry's rush to transition to 64-bit operating systems and hardware.

More...
Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Samsung has lost smartphone market share, ending the quarter on a low note and Xiaomi appears to be the big winner.

More...
Intel Broadwell 15W coming to CES

Intel Broadwell 15W coming to CES

It looks like Intel will be showing off its 14nm processors, codenames Broadwell, in a couple of weeks at CES 2015.

More...
Gainward GTX 980 Phantom reviewed

Gainward GTX 980 Phantom reviewed

Today we’ll be taking a closer look at the recently introduced Gainward GTX 980 4GB with the company’s trademark Phantom cooler.

More...
Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac has been in the nettop and mini-PC space for more than four years now and it has managed to carve…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 14 December 2007 10:52

Big Blue thinks customers will pay to be green

Written by

Image

New survey


An IBM
survey claims that the majority of consumers in developed nations are willing to pay more for eco-friendly energy.

Nearly half of consumers surveyed will pay more for environmentally friendly, non-energy products. When it comes to buying "green" energy, two-thirds of consumers are willing to pay more for power that could be definitively shown to have lower emissions of greenhouse gases. Australians are the most likely to want to pay more for green power, but Americans are most willing to pay the most.

Michael Valocchi, Global Energy and Utilities Industry Leader, IBM Global Business Services, said that this is a change from the days when consumers didn't care about energy. This survey suggests that they want to engage and make a more personal connection with it.

The survey also found that the promise of reduced energy costs would impact how and when consumers heat and cool their homes is also a major factor.

The full survey can be found here www.ibm.com/energy/plugin.
Last modified on Saturday, 15 December 2007 04:35

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments