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Price reductions in plasma TVs predicted


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television is losing ground to LCD technology, but it might yet be making a comeback, thanks to lower pricing, according to Plasma has been on the back burner lately, as LCD TV manufacturers have bought their costs below their plasma counterparts thanks to an efficient panel manufacturing process.

But Ross Young, President of Market Research firm DisplaySearch, said that performance will be going up in both plasma and LCD, while costs will be coming down faster in plasma.

Plasma manufacturers are starting to find ways ways to produce their displays for less, too. Plasma's average price fell from $2,480 to $1,664.

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Last modified on 19 October 2007
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