Published in Processors

ATI plans new price segmentation

by on03 August 2007


Image

Three blocks, different prices


ATI plans to redraw its market strategy as the company is about to make a different price positioning of its future products.

In the future ATI’s high end will cost $300+ depending on the version and if its superior to Nvidia it will probably be even more expensive.

ATI’s midrange will now cost form $150 all the way to $299 depending on the SKU (Stock Keeping Unit) and finally mainstream now embraces all the cards from $79 to $149.

I guess this plan didn’t mentioned the lowest category, usually called entry level, but we are sure it will mean that all the other cards will cost $79 or less as it is the case now. 

Last modified on 03 August 2007
Rate this item
(0 votes)