Published in Graphics

Jensen tells us that GPU is important

by on26 August 2008


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Nvision 2008: This is our language, the visual language


..and the Nvision event just kicked off, and Jensen just got on the stage. Nvidia’s CEO welcomes us all to the world's first Nvision, the first visual computing conference.

He started talking about the ecosystem, as this seems to be a very popular word. He admits that a visual computing ecosystem is expensive. It involves graphics people like Nvidia, software guys like Mental ray and game developers, end users, automotive, professional users, medical, aerodynamic and you name it.

Jensen talks about a 60 billion gaming industry, 70 million Gameboys, 50 million PSPs and 10 million Iphones, all platforms where you can really play games well.

At the same time. Nvidia and ATI serve a $40 billion movie industry and top 10 movies this year, with an exception of Sex and the City that does use CG. Nvidia is a part of that and will be in the future.

Jensen started talking about Nvidia's CUDA GPU. We just ended up at world simulation and folding at home at proteins. As we said, Nvidia wants to be where there is a pixel, and furthermore Jensen is dedicated to make the scientific community start thinking about GPUs, as this eventually means selling more GPUs.

Jeneen said that 2.6 million PCs that are involved at folding at home trying to help to calculate the problems. Nvidia translates this to 288 gigaflops, equal to the whole city of Taipei trying to help to solve a mathematical problem. As you can imagine, Jensen wants to make it all about the GPU. The CPU looks inferior and slow in this computational exuation and this is what Nvidia wants us to beleive.

We were also surrounded by many key Nvidia people like Chris A. Malachowsky — Co-Founder, NVIDIA Fellow and Senior Vice President, Engineering and Operations, Dan Vivoli executive VP of marketing, Jeff Fisher the executive VP of sales, Drew Henry, the key chipset guy, and many others.

 

Last modified on 26 August 2008
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