Beancounters at IDC claim that far from tablets dying out, sales are picking up – at least in the US.
According to Techeye, IDC said that the worldwide tablet market grew by 11.5 percent in the third quarter of 2014 and shipments totalled 53.8 million units.
Sales were boosted by the “back to school” season and the fact that Americans wanted to them.
It is not clear where this boost is happening. Apple is still the leader in tablets, but is continuing to see a decline in its sales. It shipped 12.3 million units in the third quarter, while Samsung shipped 9.9 million units and despite being second has an 18.3 percent market share. Asus displaced Lenovo from number three.
Asus, followed by Lenovo and in number five position is RCA, which got to its worldwide position by shipping 2.6 million tablets in the USA.
It would be a risky company which based its views entirely on what happens in the US. Everyone in Europe knows that if there is something crazy or strange happening in the world it will always be happening in the US. Our bet is that phones are getting bigger and are making tablets pretty useless.