Published in News

Free computer game model hits U.S.

by on02 October 2008

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Learning from South Korea


Free computer
game play first developed in South Korea is taking hold in a U.S. market.

Seoul-based "free-to-play" computer game titan, Nexon, was released onto U.S. video game arena with a "Combat Arms" online first-person shooter title that makes its cash from optional transactions by players. Nexon America spokesman, Min Kim, claimed that Combat Arms did well in beta, with players of all levels loving the fast-action FPS game play and in-game community features.

The game makes cash from players that buy animated helmets, outfits, emblems or other virtual items to customize in-game characters. However, players earn experience or advanced weaponry by skill, so people essentially can't pay to win.

The success of the Korean model has made Electronic Arts (EA) investing in free play and is putting the finishing touches on a "Battlefield Heroes" war game supported by in-game transactions instead of up-front purchase prices.
Last modified on 03 October 2008
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