Featured Articles

Apple announces its Apple Watch

Apple announces its Apple Watch

Apple has finally unveiled its eagerly awaited smartwatch and surprisingly it has dropped the "i" from the brand, calling it simply…

More...
Skylake 14nm announced

Skylake 14nm announced

Kirk B. Skaugen, Senior Vice President General Manager, PC Client Group has showcased Skylake, Intel’s second generation 14nm architecture.

More...
Apple officially announces 4.7-inch iPhone 6 and 5.5-inch iPhone 6 Plus

Apple officially announces 4.7-inch iPhone 6 and 5.5-inch iPhone 6 Plus

The day has finally come and it appears that most rumors were actually spot on as Apple has now officially unveiled…

More...
CEO: Intel on target for 40m tablets

CEO: Intel on target for 40m tablets

Intel CEO Brian Krzanich just kicked off the IDF 2014 keynote and it started with a phone avatar, some Katy Perry…

More...
Aerocool Dead Silence reviewed

Aerocool Dead Silence reviewed

Aerocool is well known for its gamer cases with aggressive styling. However, the Dead Silence chassis offers consumers a new choice,…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 09 August 2007 02:11

Apple screws Europe with new iMac pricing

Written by test
Image

How much for that iMac in the window?


It is no secret that we pay over the top for electronics in Europe, but with its latest iMac, Apple seems to have got its conversion rates in a real twist. For some reason it seems that Apple still thinks the Euro to Dollar conversion rate is one to one.

We've compiled a small table for your viewing pleasure to show you what the most basic model of the iMac costs around the world from the Apple Store.

Location

US

Canada

Europe

UK

Australia

Norway

South Korea

Japan

Price in Local Currency 1,199 1,299 1,199 799 1,698 9,990 1,290,000 159,800
Price in US$ 1,199 1,239 1,655 1,628 1,464 1,736 1,395 1,335
Price in Euro 869 898 1,199 1,180 1,061 1,258 1,011 967


As you can see, some countries are worse off than others, but just about everyone outside North America, bar Japan, had to pay in an excess of €1,000 to get their hands on one of the new iMac's.

Worst off is the Scandinavian countries, although Finland doesn't count as they've embraced the Euro. Norway is by far the worst and that's why we've included it in favour of Denmark or Sweden. It is €389 more expensive to buy the entry level iMac there than it is in the US. If you're going for the top of the range model in Norway, expect to pay US$3,278.95 compared to $2,299 in the US, that's a price hike of almost $1,000.

Sure, we pay more sales tax in Europe than in the US, but even at 25 percent as it is in some of the Scandinavian countries, it seems like Apple is raking it in outside of the US. Even Australia is cheaper than Europe and they generally gets screwed over worse than Europe.

So thankyou Apple for once again taking the piss with your pricing outside of North America. Maybe you guys should update your exchange rate sheets for the next product launch.

test

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments