Microsoft suggests they will be dominate this holiday
Last modified on Friday, 14 November 2008 08:00
Microsoft is feeling pretty good about where things are as far as the Xbox 360 this holiday season. Retailer numbers are starting to show that they are in a good position to deliver a 2:1 sales advantage over Sony’s rival PS3 this holiday season.
The run up to the holiday season has been good for Microsoft on several levels. The price drops, for example, have paid off and retailer numbers are showing that they doing better than expected with the number of consoles sold ahead of projections, according to our sources.
Microsoft has also delivered a slew of A-list titles on the run up to the holiday season that many analysts believe coupled with the price drops have vaulted Microsoft ahead in the race. The first weekend sales of Gears of War 2 were a clear indication that Microsoft is on track and firing on all cylinders.
With the U.S. economic downturn, while the video game industry isn’t recession proof, it is obvious that people want cheaper home entertainment options and the Xbox 360 is doing a good job at delivering that. While it is too soon to declare a winner for the holiday season, it does look like Microsoft will outpace Sony and could challenge Nintendo for total dominance this holiday season.