Featured Articles

Intel refreshes CPU roadmap

Intel refreshes CPU roadmap

Intel has revealed an update to its CPU roadmap and some things have changed in 2015 and beyond. Let’s start with the…

More...
Hands on: Nvidia Shield Tablet with Android 5.0

Hands on: Nvidia Shield Tablet with Android 5.0

We broke the news of Nvidia's ambitious gaming tablet plans back in May and now the Shield tablet got a bit…

More...
Nokia N1 Android tablet ships in Q1 2015

Nokia N1 Android tablet ships in Q1 2015

Nokia has announced its first Android tablet and when we say Nokia, we don’t mean Microsoft. The Nokia N1 was designed…

More...
Marvell launches octa-core 64-bit PXA1936

Marvell launches octa-core 64-bit PXA1936

Marvell is better known for its storage controllers, but the company doesn’t want to give up on the smartphone and…

More...
Nvidia GTX 970 SLI tested

Nvidia GTX 970 SLI tested

Nvidia recently released two new graphics cards based on its latest Maxwell GPU architecture, with exceptional performance-per-watt. The Geforce GTX 970…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 24 July 2014 10:37

Broadcom kills cellular baseband chip unit

Written by Nick Farrell



Fires 20 per cent of its global workforce

Broadcom has killed off its cellular baseband chip unit in a move that will lead to 2,500 job cuts or 20 percent of its total global workforce. The news is odd because Broadcom used to make a fortune from flogging its chips to Apple once. The money was so good that Broadcom decided to serve Apple instead of the growing Android market. It also missed the growing 4G market. 

Backing Apple turned out to be huge mistake. While there are a lot of iPhones out there, there are a hell of a lot more Android machines and not enough Apple phones to keep Broadcom in business. The chip company has already shed 250 sales and administrative positions, according to its quarterly report filed this week. The next step is to cut 2,250 more worldwide, shutter or merge as many as 18 offices and end certain contracts.

Broadcom’s move to abandon its cellular baseband division could result in $700 million savings each year. President and Chief Executive Scott McGregor said that $50 million will be reinvested into projects involving broadband, infrastructure and whatever remains from its mobile and wireless units.

He thinks the much-hyped “Internet of things” sector, will be a place that Broadcom can move to.

Nick Farrell

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments