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Monday, 07 July 2008 10:51

Search engine buys the English Language

Written by Nick Farell

Image

Only way to tackle the competition


Search engine also ran, Ask.com has decided that the only way to beat Google, Yahoo, and MSN is to buy up the English language. According to CNet, Ask.com has bought Lexico Publishing Group, which owns Dictionary.com, Thesaurus.com, and Reference.com.

The deal, which involved a large amount of undisclosed green backs being shoved in someone's bank account brings to an end Lexico, which started life in 1995 as Dictionary.com.

Its three sites, Dictionary.com, Thesaurus.com, and Reference.com had more than 28 million unique visitors in March. Ask.com said the acquisition would increase its unique monthly users by 11 percent to 145 million.

Nick Farell

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