Featured Articles

TSMC: Volume production of 16nm FinFET in 2H 2015

TSMC: Volume production of 16nm FinFET in 2H 2015

TSMC has announced that it will begin volume production of 16nm FinFET products in the second half of 2015, in late…

More...
AMD misses earnings targets, announces layoffs

AMD misses earnings targets, announces layoffs

AMD has missed earnings targets and is planning a substantial job cuts. The company reported quarterly earnings yesterday and the street is…

More...
Did Google botch the Nexus 6 and Nexus 9?

Did Google botch the Nexus 6 and Nexus 9?

As expected, Google has finally released the eagerly awaited Nexus 6 phablet and its first 64-bit device, the Nexus 9 tablet.

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 23 May 2008 06:31

First to 10+ million consoles

Written by David Stellmack

Image

100 million the next milestone for Microsoft

Microsoft has moved the goal posts again with the announcement that they are first of the next generation consoles to pass the 10 million in sales mark. This number is significant, as it is the first time this lofty level has been reached. The next level for Microsoft is 100 million consoles sold.

According to the numbers, Microsoft has been able to sell over 19 million Xbox 360 consoles worldwide with an Xbox Live installed user base of more than 12 million. This number does pale in comparison to the Nintendo Wii, which has sold more than 25 million units worldwide, but in all reality the Wii really isn’t a next generation console; it is, instead, a re-packaged Super GameCube.

As for the PlayStation 3, Sony still has a lot of catch-up to do with sales of only a little over 4 million in the U.S. and about 12 million PlayStation 3 units worldwide. If there is any good news for Sony at all regarding the PlayStation 3 it has to be two things: first, Blu-ray won the HD movie format war, and secondly, the PlayStation 3 is still the best investment in a Blu-ray player that people can make right now.

The Xbox 360 still isn’t selling all that well in Japan despite a variety of price cuts and incentives to try to stimulate sales in the Japanese market. Success for Microsoft in the Japanese market space has been elusive, and no matter what they have tried they have not been able to gain a lot of traction.

In order for Microsoft to reach their lofty goal of selling 100 million units, they really need to sell 10 million in Japan, and this is going to be difficult given the current situation for the Xbox 360. Microsoft has been successful in Europe, Latin America and, of course, Canada.

They will still need to boost those numbers in addition to getting more growth in Asia, as well as Africa, in order to reach the 100 million mark. Still, the key for Microsoft to be successful and continue to outsell Sony is the ability to deliver new innovative software and retain the classic software franchises as exclusives for the Xbox 360 platform.

Exclusive titles will be the key in order for Microsoft to continue to grow Xbox 360 sales, and right now they have a good lead, but things could change with some of the high profile titles that are coming for the PlayStation 3 this holiday season.

Last modified on Friday, 23 May 2008 07:46

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments