Featured Articles

Apple iPad Air 2 costs $275 to build

Apple iPad Air 2 costs $275 to build

IHS has told Recode that the Apple iPad Air 2 16GB Wifi costs only $275 to build -- not bad…

More...
LG sells 16.8 million smartphones in Q3 14

LG sells 16.8 million smartphones in Q3 14

As Samsung is losing market share, another Korean company, which many had written off, is gaining.

More...
LG G Watch R EU price set at €299

LG G Watch R EU price set at €299

LG G Watch R is probably the best looking Android Wear device on the market and many have been waiting for…

More...
Nvidia GTX 970 SLI tested

Nvidia GTX 970 SLI tested

Nvidia recently released two new graphics cards based on its latest Maxwell GPU architecture, with exceptional performance-per-watt. The Geforce GTX 970…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 10 January 2013 09:52

Ads not leaving Xbox Live

Written by David Stellmack



NUads format has proved successful


Xbox Live users that were hoping that they might see Microsoft back away from advertising that has graced Xbox Live since the last dashboard update are going to have to suck it up cause the ads are not going anywhere, in fact Microsoft is going to invest more in the NUads format.

Double-digit engagement results lead the news about the ad project and the results of the NUads experience the ads seem to even reach more Xbox Live users when the contain an interactive poll to vote in.

Many users have been vocal about the transition by Microsoft to using the Xbox Live platform to do so much advertising, but Microsoft can’t argue with the results and the fact the numbers seem to indicate that most users don’t seem to mind. Not only is Microsoft going to spend more money on developing advertising, but sources say the company will expand the advertising and the way the advertising content is delivered to Xbox Live users.

The one good thing about the ads is that the money that is delivered from the advertising will be used to also develop or pay for additional content. As of yet it is unknown what specifically Microsoft may have in mind, but we believe that streaming show content is one area in which Microsoft is said to want to continue expansion.

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments