Featured Articles

Nvidia GTX 980 reviewed

Nvidia GTX 980 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Nvidia adjusts GTX 980 and GTX 970 pricing

Nvidia adjusts GTX 980 and GTX 970 pricing

It appears that Nvidia has been feeling the pulse of the market and took some note from comments regarding the original…

More...
iPhone 6 and 6 Plus reviews are up and they are good

iPhone 6 and 6 Plus reviews are up and they are good

Apple is dancing the same dance year after year. It releases the iPhone and two days before they start shipping it…

More...
Amazon announces three new tablets

Amazon announces three new tablets

Amazon has just released three new tablets starting with the $99 priced 6-inch Kindle Fire HD6. This is a 6-inch tablet…

More...
PowerColor TurboDuo R9 285 reviewed

PowerColor TurboDuo R9 285 reviewed

Today we will take a look at the PowerColor TurboDuo Radeon R9 285. The card is based on AMD’s new…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Monday, 31 December 2012 12:11

Instagram reportedly lost a quarter of its users

Written by Nick Farrell



Flogging your photos really backfired


A cunning plan by Instagram to make money out of Facebook photographs has spectacularly failed. The outfit, which is owned by Facebook, thought that it could make a quick buck by changing its terms and conditions so that it owned all the pictures on the social notworking site and could sell them on.

There were howls of protest and the company had to backtrack. Now it is becoming clear why. Instagram lost almost a quarter of its daily users a week after it rolled out and then withdrew policy changes. According to data compiled by online tracker AppData and reported by the New York Post and wire news agencies, the number of daily active Instragram users who accessed the service via Facebook bottomed out at 12.4 million as of Friday, compared with a peak of 16.4 million the week before.
Instagram has disputed the AppData survey, which was compiled from users that have linked the photo service to their own Facebook accounts - historically between 20 and 30 per cent of Instagram members.

It insists that it is seeing strong and steady growth in both registered and active users of Instagram. A reason for the drop could be because the holiday period is always fairly slow. In an opinion article on Mashable over the weekend, Chris Taylor noted that the surveyed sample still represents 44 million out of 100 million users which is a pretty massive sample size in any statistician's book.

While AppData told the Post on Friday it was "pretty sure the decline was due to the terms of service announcement", it has now added that the terms of service change spurred a lot of negative media attention and complaints from users, the decline in Facebook-connected daily active users began closer to Christmas, not immediately after the proposed policy changes. The drop between December 24 and 25 seems likely to be related to the holiday, during which time people are travelling and otherwise have different routines than usual. A number of other apps saw similar trends, including Skype, Pandora, Pinterest and Yelp.

Yeah they have wimped out.

Last modified on Monday, 31 December 2012 13:14

Nick Farrell

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments