Featured Articles

IHS teardown reveals Galaxy S5 BOM

IHS teardown reveals Galaxy S5 BOM

Research firm IHS got hold of Samsung’s new flagship smartphone and took it apart to the last bolt to figure out…

More...
Galaxy S5, HTC One M8 available selling well

Galaxy S5, HTC One M8 available selling well

Samsung’s Galaxy S5 has finally gone on sale and it can be yours for €699, which is quite a lot of…

More...
Intel lists Haswell refresh parts

Intel lists Haswell refresh parts

Intel has added a load of Haswell refresh parts to its official price list and there really aren’t any surprises to…

More...
Respawn confirms Titanfall DLC for May

Respawn confirms Titanfall DLC for May

During his appearance at PAX East panel and confirmed on Twitter, Titanfall developer Respawn confirmed that the first DLC pack for…

More...
KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 gained a lot of overclocking experience with the GTX 780 Hall of Fame (HOF), which we had a chance to…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Tuesday, 15 April 2008 07:15

Google intros radio automation functions

Written by David Stellmack


Image

New automation tool built from scratch


Google plans to unveil a new system to automate tasks for radio broadcasters known as Google Radio Automation.  Google Radio Automation will debut next week in Las Vegas at the National Association of Broadcasters (NAB) Conference.

The new system is said to be built from scratch and is the next generation of Google’s existing Maestro and SS32, which broadcasters currently use to automate a number of radio functions, including audio recording, advertising and automating song slots. Google Radio Automation reportedly combines the Maestro and SS32 functions and offers enhancements such as an open software platform and a three-tier computing architecture.

The previous generation SS32 and Maestro do not have an open Application Programming Interface (API) and run solely on Windows, while Google Radio Automation supports Windows, Mac OS and Linux. Google Radio Automation is not hosted software; instead it ships inside a server known as MK-14.  MK-14 has as many as three removable SATA hard drives, hot-swappable power supplies and an Intel chipset that supports Intel Core 2 Duo and Core 2 Quad processors.

Radio automation is one of Google’s three areas of the radio business. The other two areas are Google Audio Ads and AdSense for Audio.  Google entered the radio advertising market over two years ago when it bought dMarc and currently has 1,600 radio stations in its distribution network.  Its radio efforts have not been popular, particularly after dMarc’s former co-founders, the Steelberg brothers, abruptly left Google on unfriendly terms in 2007.

Google has not disclosed the revenue its radio business generates, but Google remains committed to pushing ahead and improving the way radio advertising works currently.

The Google booth at the NAB conference will showcase Google Radio Automation, with its three-tier architecture: SQL database, user interface and service layer, where the "brain" of the software lies. With an open (API), Google Radio Automation can exchange data with other systems by connecting them to the playlist engine, inventory engine and notification engine.

Last modified on Tuesday, 15 April 2008 19:39

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

To be able to post comments please log-in with Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments