Featured Articles

Intel releases tiny 3G cell modem

Intel releases tiny 3G cell modem

Intel has released a 3G cellular modem with an integrated power amplifier that fits into a 300 mm2 footprint, claiming it…

More...
Braswell 14nm Atom slips to Q2 15

Braswell 14nm Atom slips to Q2 15

It's not all rosy in the house of Intel. It seems that upcoming Atom out-of-order cores might be giving this semiconductor…

More...
TSMC 16nm wafers coming in Q1 2015

TSMC 16nm wafers coming in Q1 2015

TSMC will start producing 16nm wafers in the first quarter of 2015. Sometime in the second quarter production should ramp up…

More...
Skylake-S LGA is 35W to 95W TDP part

Skylake-S LGA is 35W to 95W TDP part

Skylake-S is the ‘tock’ of the Haswell architecture and despite being delayed from the original plan, this desktop part is scheduled…

More...
Aerocool Dead Silence reviewed

Aerocool Dead Silence reviewed

Aerocool is well known for its gamer cases with aggressive styling. However, the Dead Silence chassis offers consumers a new choice,…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Tuesday, 13 March 2012 10:14

New iPad bill of materials starts at $310

Written by Peter Scott



Fancy components come at a price


Apple’s new iPad might not be a game-changer, but it is an impressive lump of hardware nonetheless and estimated component costs reflect the changes.

The bill of materials (BOM) for the 16GB 4G version is estimated at $310, significantly higher than a comparable iPad 2 ($248 to $275) or the original iPad, at $270. However, despite the increased cost Apple is still selling the new iPad at the exact same price point as its predecessor.

Obviously, the new hi-res screen has a lot to do with the increased cost. The cost of the new 2048x1536 panel is estimated at $70, some $20 more than the iPad 2 screen. The beefier battery adds another $8, the new camera costs $5 more and the A5X processor comes in at $28, almost double the A4 used on the first iPad.

The higher costs translate into lower margins, which have dipped from 57 percent for the original iPad to 51 percent for the latest model. So, while the new iPad is by no means a bargain, at least it offers better value for money than its predecessors.

More here.




blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments