Needs the right TV exec to quarterback it
A number of sources indicate that Microsoft is still looking at ways to deliver original TV content via Xbox Live. The big hold up, according to those claiming to be in the know, is that Microsoft is looking for the right TV exec to quarterback the delivery of such a plan. A number of execs from the TV industry have apparently spoken with Microsoft.
While Microsoft wants to deliver original TV content via streaming to the platform, it is unclear who will be leading the charge and what kind of content they are looking at. Back in February it was revealed that Microsoft had attempted to land Conan O’Brian for its original content channel on the Xbox 360.
Whispers we are hearing suggest to stay tuned, as Microsoft might be planning an announcement as soon as CES this year as to its plans for its original content channel; however, those could still be in flux without the right TV exec at the helm to execute such a plan.
David Stellmack
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