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Wednesday, 27 July 2011 12:41

Acer ultrabooks to cost over $1,000

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Second vendor to miss Intel price targets
A couple of days back Asus announced that it will be unable to meet Intel’s projected $1,000 price point with its upcoming netbooks.

Today Acer apparently joined the club and according to fresh reports the outfit won’t manage to hit the price point, either. Notebookitalia claims Acer’s upcoming ultrabooks will cost north of $1,000, mainly due to high production costs.

Notebook vendors will have to use some pricey and clever technology in ultrabook designs, including ultrathin panels, solid state drives and high density lithium-polymer batteries. This drives the production costs sky high and limits their margins. Intel has been keen to promote the ultrabook platform by offering incentives and subsidies, but it seems the psychological sub-$1,000 price target was a bit too optimistic.

Of course, there is still a chance some vendors, mainly HP, might be able to meet the target, but things do not appear to be moving smoothly. Intel believes ultrabooks could be the new Centrino, but there is also a chance they could be flop like the CULV platform.

More here.

 

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+1 #1 Xyllian 2011-07-27 22:17
If Intel were a bit less whorish with the pricing of their low-power processors vendors may actually afford to fit other things in the laptop at a sub $1000 budget. A screen maybe? Perhaps a battery too? How about a mainboard?
 
 
+1 #2 pogsnet 2011-07-28 07:02
So expensive.............
 
 
-1 #3 Peter Ong 2011-07-28 10:23
In order to strike anything below $1000, you got to use Intel CPU, Intel BIOS, Intel SSD, Intel motherboard, Intel WLAN, Intel Graphic, Intel I/O chipset, Intel DRAM ... Intel screws & plastic etc. I'm not kidding, only Intel afford to make fewer bugs in exchange for glory & opportunity. When ones get rich to a certain extent, they think they can do anything with money.
 

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