So far, Ubisoft has not joined the online pass system that other publishers have embraced, but that all is going to change with the upcoming release of Driver: San Francisco in September. While the company has admitted publicly that they have been monitoring the success of companies like Electronic Arts and THQ with their use of the online pass program, it is only now that we find out that Ubisoft will finally join them.
The online pass codes that Ubisoft will be bundling in their titles will be called Uplay Passport. The code of the Uplay Passport will only come bundled with new games and, of course, it will be a one-use code. Should a player purchase a used copy of the game, but opt to want to play it online, that player will be able to purchase Uplay Passport access though each console’s online store. No price for an online purchase is confirmed, but we suspect that it will be $10, according to sources that we have spoken with.
Ubisoft has yet to comment on which titles going forward will use the Uplay Online pass system, but it is pretty much a given that the majority of the company’s upcoming high profile releases will use it, including the next releases in the Assassin’s Creed and Ghost Recon franchises.
With Ubisoft moving to this model, this really only leaves Rockstar and Warner Bros. who have yet to test or implement such a system. Both companies have not denied that they are looking at it, but neither has officially announced that they will be adding such a system anytime soon.