Featured Articles

LG G Watch R ships in two weeks

LG G Watch R ships in two weeks

The LG G Watch R, the first Android Wear watch with a truly round face, is coming soon and judging by…

More...
LG unveils NUCLUN big.LITTLE SoC

LG unveils NUCLUN big.LITTLE SoC

LG has officially announced its first smartphone SoC, the NUCLUN, formerly known as the Odin.

More...
Microsoft moves 2.4 million Xbox Ones

Microsoft moves 2.4 million Xbox Ones

Microsoft has announced that it move 2.4 million consoles in fiscal year 2015 Q1. The announcement came with the latest financial…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Wednesday, 06 February 2008 06:56

Next phase of HD format war starting

Written by David Stellmack
Image

It's time to educate consumers

Now that pretty much everyone has declared Blu-ray the winner of the HD format war, the real work begins, which is a required effort to educate the consumers on the benefit of the Blu-ray format. While defeating HD DVD might have easy when compared to trying to convince buyers that they need Blu-ray and it is much better than standard DVD, mass adoption is necessary for the format to be truly successful.

Much bridge building will have to be done to reach those who purchased HD DVD and are now feeling abandoned by the move to Blu-ray. The sales of combo players seems to be picking up by those consumers who already own enough HD DVD titles to make the extra expense worth it. We don’t think that combo players will be around forever, so if you want one, you had better act soon.

According to market research, 7 out of 10 households that own an HD TV see no need to replace their current DVD player. This, combined with all of the confusion surrounding the format war, has put the Blu-ray camp in a pretty difficult position of having to lead the way to educate the public. This step will be necessary if they want to change customers’ minds about their “urgent” need to upgrade.

The delivery of movies using other electronic means such as cable, satellite, or the Internet could also take a bite out of the potential upgrades, as the prices for these continue to climb and the ability to deliver HD quality using these delivery systems continues to grow.

Read more here.


Last modified on Monday, 11 February 2008 05:59

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments