Featured Articles

Nvidia GTX 980 reviewed

Nvidia GTX 980 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Nvidia adjusts GTX 980 and GTX 970 pricing

Nvidia adjusts GTX 980 and GTX 970 pricing

It appears that Nvidia has been feeling the pulse of the market and took some note from comments regarding the original…

More...
iPhone 6 and 6 Plus reviews are up and they are good

iPhone 6 and 6 Plus reviews are up and they are good

Apple is dancing the same dance year after year. It releases the iPhone and two days before they start shipping it…

More...
Amazon announces three new tablets

Amazon announces three new tablets

Amazon has just released three new tablets starting with the $99 priced 6-inch Kindle Fire HD6. This is a 6-inch tablet…

More...
PowerColor TurboDuo R9 285 reviewed

PowerColor TurboDuo R9 285 reviewed

Today we will take a look at the PowerColor TurboDuo Radeon R9 285. The card is based on AMD’s new…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Tuesday, 29 March 2011 09:26

Analysts can’t discuss NPD sales data

Written by David Stellmack
y_analyst

NPD sales data is confidential and not for the media
In a strange turn of events, the NPD Group is making industry analysts aware that they are no longer allowed to provide, discuss, or reference NPD sales numbers with the media in interviews, Emails, notes, blogs, or just about anything else you can think of. Analysts that do release such confidential data will be subject to having themselves or their companies removed from the NPD mailing list.

It has not uncommon in the past for analysts to talk to us about NPD reported sales numbers prior to the numbers being publicly reported by NPD. Often times, the data provides valuable insight into where a title is going and how well it is really doing. Of course, it also is used by investment analysts to gauge the future of companies.

We suspect that NPD data will continue to be leaked prior to NPD reporting it; and we are not sure that all of the threats in the world are going to stop analysts from talking about NPD numbers prior to official release by NPD. Still, it will be interesting to see how NPD fares with attempting to clamp down on the data being released.

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments