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Friday, 28 January 2011 10:20

Layoffs at Disney Interactive continue

Written by David Stellmack
disneyinteractive

The count now is about 200 that were let go
Disney Interactive continues to struggle, as it was announced that the company has lost over $787 million over the last three fiscal years. Sales have not been great, and much of the blame seems to rest with the movie tie-in titles that have not been too successful for the company.

Leading the restructuring of Disney Interactive will be Alex Seropian, who will try to get the company profitable again. Despite working hard to carve a niche out in the mainstream game market, the publisher has just not been able to get it done.

Seropian will also be taking charge of all the remaining studios left, which include: Avalanche, Black Rock, Gamestar, Junction Point and Wideload. The company needs these studios to start producing some winners if the company ever hopes to gain a foothold in the mainstream marketplace.

Most recently, the new Tron title, Epic Mickey, and Split/Second all didn’t fare so well on the sales front. It was not that they were not good titles, but it was more likely the games never found an audience. From what our sources tell us, despite the fact that 200 have already been let go many do not believe that the blood letting is done yet.


David Stellmack

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Comments  

 
-1 #1 Super XP 2011-01-28 15:07
What’s new, Billion Dollar Corporation(s) laying off people that are trying to put food on the table to feed their families….. All for the sake of the investor(s) and profit…
 
 
+2 #2 Rebellion 2011-01-29 02:17
Quoting Super XP:
What’s new, Billion Dollar Corporation(s) laying off people that are trying to put food on the table to feed their families….. All for the sake of the investor(s) and profit…



Yes by all means, lets continue losing $262 Million dollars a year just to keep a few jobs going while doing nothing to correct the problem of overbloated talentless game studios (with the exception of epic mickey) that can't seem to turn a profit in three years.
 
 
+1 #3 Skywalker 2011-01-29 02:35
Rebellion, some people are ignorant. They don't realize the company was created to make a profit, not provide jobs. The CEO would be derelict in his duty if he didn't try to maximize profits by any legal means.
 
 
-1 #4 GrumpyOldMan 2011-01-31 03:03
.

Jeez. Getting harder and harder to market sex to little girls these days.

The last semi-male construction was Carz. The rest is fairies and princesses.


One half the audience, poof! gone!
.
 
 
0 #5 joe pineapples 2011-01-31 16:45
Quote:
Most recently, the new Tron title, Epic Mickey, and Split/Second all didn’t fare so well on the sales front. It was not that they were not good titles, but it was more likely the games never found an audience


Cannot speak for the rest, but as far as Tron goes, it WASENT a good title - you only need to read the reviews for that. Had they made something akin to the old Tron 2.0, it would surely have found an audience.
 
 
0 #6 magius 2011-01-31 21:38
Their fault for making Epic Mickey a Wii exclusive and not give the programmers enough time to polish the controls and gameplay. The game is really cool but it is a shame to see it running at such a low resolution (by current standards). Polish the game and I would buy it in a heart beat for any of the other consoles.
 

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