Featured Articles

Snapdragon 400 is Qualcomm’s SoC for watches, wearables

Snapdragon 400 is Qualcomm’s SoC for watches, wearables

We wanted to learn a bit more about Qualcomm's plans for wearables and it turns out that the company believes its…

More...
Qualcomm sampling 20nm Snapdragon 810

Qualcomm sampling 20nm Snapdragon 810

We had a chance to talk to Michelle Leyden-Li, Senior Director of Marketing, QCT at Qualcomm and get an update on…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Nvidia GTX 980 reviewed

Nvidia GTX 980 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
PowerColor TurboDuo R9 285 reviewed

PowerColor TurboDuo R9 285 reviewed

Today we will take a look at the PowerColor TurboDuo Radeon R9 285. The card is based on AMD’s new…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Wednesday, 16 June 2010 13:10

IBM buys Coremetrics

Written by Nick Farell
Image

All your web analytics are belong to Big Blue

Biggish Blue has written out a cheque to buy  Web analytics software maker Coremetrics.

No one is saying how many zeros were on the cheque Coremetrics is a privately owned outfit so no one has to say anything at this point. It looks like IBM will add Coremetrics into its business analytics software and services.

Coremetrics flogs a set of cloud analytics services. It means that punters can get e-mail pitches and personalized recommendations to the appropriate customers, and use customer analysis to place ads on the most-suitable networks and better manage the purchasing of search terms. Its customers include Bank of America, Holiday Inn, and Virgin Atlantic Airways.

Coremetrics employs about 230 people, who will be integrated into IBM. The software will be folded into IBM's line of application and integration middleware.

Last modified on Sunday, 20 June 2010 17:05

Nick Farell

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments