Featured Articles

IHS teardown reveals Galaxy S5 BOM

IHS teardown reveals Galaxy S5 BOM

Research firm IHS got hold of Samsung’s new flagship smartphone and took it apart to the last bolt to figure out…

More...
Galaxy S5, HTC One M8 available selling well

Galaxy S5, HTC One M8 available selling well

Samsung’s Galaxy S5 has finally gone on sale and it can be yours for €699, which is quite a lot of…

More...
Intel lists Haswell refresh parts

Intel lists Haswell refresh parts

Intel has added a load of Haswell refresh parts to its official price list and there really aren’t any surprises to…

More...
Respawn confirms Titanfall DLC for May

Respawn confirms Titanfall DLC for May

During his appearance at PAX East panel and confirmed on Twitter, Titanfall developer Respawn confirmed that the first DLC pack for…

More...
KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 gained a lot of overclocking experience with the GTX 780 Hall of Fame (HOF), which we had a chance to…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Monday, 17 December 2007 08:10

PlaysForSure logo program kicked to the curb

Written by David Stellmack
Image

Microsoft will take some heat for this


When the Zune made its entrance into a crowded music player market space it raised some eyebrows due to the fact that the box lacked the Microsoft “PlaysForSure” logo. This left a lot of consumers scratching their heads, while others saw it as Microsoft trying to use slick marketing and not call attention to the DRM-laden Windows Media Format. The goal of the logo was reportedly to make sure that consumers knew that tracks that they were purchasing would play on players that had this logo.

At least for the time being, Microsoft has decided to pull back by killing off the “PlaysForSure” logo in favor of a new logo under the “Certified for Windows Vista” program. Now, we are sure that consumers will be confused, for sure. (No pun intended.)

So, does this logo mean that players that carry it will only work with Windows Vista? This, as we know, is very stupid, considering that most people are still using Windows XP. Does this mean that players purchased before the logo change will stop being supported on Windows XP?

Once again, we don’t know who in Microsoft’s marketing department thought that this was going to be a good idea, but the fact of the matter is that that this ranks up there with “Microsoft Bob” in the bad ideas department. Good luck Microsoft, trying to increase market share when you are advertising on the box that your player only works with Vista, when most of the world is still running XP.

Last modified on Monday, 17 December 2007 09:25

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

To be able to post comments please log-in with Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments