Published in Mobiles

iPhone outsells all smartphones in the US

by on05 September 2007


Gets AT&T a million new subscribers in 2007 ?


According to an iSuppli report, Apple's iPhone has outsold all smartphones and grabbed a 1.8% market share in the US mobile phone market.

Isupli forecasts sales of 4.5 million units in 2007, and more than 30 million in 2011. Some 57% of iPhones were snapped up by consumers 35 years or younger. Most of them, 52%, were male. 62% had a four year college degree or more education.

AT&T also did well, with one in four iPhone buyers switching to its service, since it is the exclusive iPhone service provider. Roughly, this means almost a million new subscribers for AT&T in just six months.

The 4.5 million estimate is global, but the iPhone should come to Europe at the end of the year, so it's unlikely Apple will sell a lot of them on the continent by the end of the year, especially considering the price.

Next year's global forecast is around 13 million units and AT&T could end up grabbing a couple of million more subscribers, so Verizon and Sprint really have something to worry about.

The consumer demographics are also interesting. Although the numbers themselves are impressive, there's one other factor. Most consumers are well educated, young and probably earn (and spend) quite a bit more than the average mobile phone user, and this is a good thing in more ways than one.

On top of that, we shouldn't forget the profit sharing arrangement Apple made with AT&T.

Last modified on 05 September 2007
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