LaCie is a rather interesting company, not due to its tech prowess, but thanks to its love of good design. Over the years LaCie contracted several top notch design teams for its products, including Porsche. The new CooKey was designed by 5.5 designers, and kudos to them.
The all-metal CooKey is a rather pricey device, as it costs about twice as much as a regular drive. Performance is not impressive, but that's really beside the point. The outfit has been flogging key shaped USB drives for ages and we think they're among the best looking drives out there. Prices start at €19 for a 4GB unit, while the 32GB version will set you back a saucy €99. Expensive? Sure, but they just look like they're worth it.
In addition to the CooKey, LaCie also launched the alcoholic friendly WhizKey, which is reminiscent of the old itsaKey, pictured left. It also offers the imaKey, seen on the right.