Published in News

Broadcasters start ad campaign

by on11 September 2007


Fear high speed internet


American broadcasters have launched an expensive advertising campaign in a bit to stop the government allowing high-speed Internet to be beamed down unused TV airwaves.

The National Association of Broadcasters, says it fears interference with TV programming, however cynics say that it is more likely to fear the competition from online broadcasters.

The advertisements will air in the Washington, D.C. area throughout the week and print ads will run in several Capitol Hill publications.

They are fighting a technology coalition which includes Microsoft, Google, Dell, HP, Intel, and EarthLink. They are claiming that the move will make broadband cheaper, especially in rural areas.

More here.

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