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Intel explains Core i3, i5, i7 branding |
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Written by Peter Scott
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Thursday, 18 June 2009 10:17 |
Fewer brands
Intel's CPU branding has been somewhat chaotic lately, especially
following the transition to 45nm and the introduction of Core i7 series
CPUs. The chipmaker now wants to simplify its branding, at least in the
premium segment.
Under the new branding scheme, most new processors will use the Core
brand for three performance levels, starting with Core i3, moving
through the upcoming Core i5 series, to the high-end Core i7 CPUs.
Intel will also transform the Centrino brand into a brand reserved for
its WiFi and WiMAX wireless product lines. The brand will evolve away
from PCs beginning in 2010.
We already talked about the star rating system, which Intel will use in conjunction with new product logos and brands.
You can find the full details at Intel, here.
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