CES 2009: The big fight

A high ranking Nvidia executive is confident that Nvidia will win with its next generation graphics. We are of course talking about 40nm chips and Nvidia feels good now with 55nm GT200 and things are looking better for the company.

Nvidia learned from its mistakes and it is avid to win against ATI’s next generation 40nm products. It still believes that big monolithic chips are the way to go and the safety net, as we mentioned before, is the fact it can always put two together and launch a dual GPU card.

Nvidia has to win as it doesn’t know how to run as a graphics underdog, but at the same time ATI likes the smell of RV770 victory and it will do its best to beat Nvidia. The new chips are expected in Q2 2009, but keep in mind, Nvidia executives have to believe in their company's plans, it's part of their job.